PURPOSE OF COLLECTION AND USE OF PERSONAL DATA
You need not supply any personal data in order to access the Website. When you participate in, access or sign up to any of the Services, personal data is collected from you to enable us to provide you with the Services.
The Company may use personal data collected from you:
- identifying you and any accounts you hold with us
- enabling the provision of the Services to you
- conducting identity verification
- direct marketing of the products and services of the Company’s business partners
- designing services for you
- conducting research, statistical analysis and behavioral analysis
- customer profiling and analyzing your purchasing preferences
- making suggestions and recommendations to you and other users of our Services or goods and services that may interest you or them
- customizing the Company’s website and its content to your particular preferences
- provisioning of customer services
- handling your complaints and account enquiries
- fraud prevention and detection
- public announcement
- making such disclosures as required by applicable laws, rules and regulations
- any other purposes directly related to the purpose for which the personal data were originally collected
TYPES OF PERSONAL DATA COLLECTED
Apart from collecting data through your registration, when you participate in lucky draw, interactive feature or commenting service organized by us or our partners, we may also asked to provide the followings but not limited to:
- Your personal information and contact information such as your name, gender, date of birth, identity card number, social media contact, telephone number, email address, and mailing address;
- Your business information such as company name and business title;
- IP address, real-time geographic location data, browser settings, browsing records, and/or other Internet log information of your computer or mobile device
CONFIDENTIALITY, DISCLOSURE AND SECURITY OF PERSONAL DATA
TELFORD does not trade your personal information and contact information for gain without your written consent. All personal data collected and held by the Company will be kept confidential, but where disclosure is necessary for the Company to comply with any statutory obligations or requirements, or for the Company to provide the Services to you or to carry out the original purpose, or a directly related purpose, for which the personal data were collected, those data may be provided to the following parties (whether within or outside Hong Kong):
． Competent court of law, law enforcement agencies, or other governmental or statutory authorities, institutions or organizations;
． Company’s associated companies, contractors, agents, sellers or suppliers of the goods/services, or other service operators, who are involved in the sale and marketing, administration or provision of the Services;
． Any other person under a duty of confidentiality to the Company including a member of its group of companies, IT consultants, data processors, auditors, accountants, or lawyers, which has undertaken to keep such information confidential; and
Any questions, comments, suggestions or information other than personal data sent or posted to our Website, or any part of the site by you will be considered as voluntarily provided to the Company on a non-confidential and non-proprietary basis. We reserve the right to use, reproduce, disclose, transmit, publish and/or post elsewhere such information freely, including passing it to any associated company for example, in connection with the development and marketing of services and to meet user needs.
RETENTION OF PERSONAL DATA
Unless there is a mandatory legal requirement for us to keep your personal data for a specified period, we will only retain your personal data for as long as is necessary to fulfill the purpose for which the personal data were originally collected.
The Company intends to use the personal data collected from you in direct marketing and the Company requires your consent for that purpose. Your name, telephone number, email address, contact address, social media contact, products and service portfolio information, transaction pattern and behavior, browsing records, content viewing habits, and personal interest held by the Company may be used by the Company in direct marketing of the Services and the following classes of products or services offered by the Company’s business partners or the registered merchants of TELFORD, including mother and baby, beauty and health, electronics, fashion, food and beverage, household, lifestyle, sports, telecommunications, media and entertainment, which may be of interest to you.
We may contact you by mail, telephone, social media, SMS, text/picture/video message, fax, email. If you prefer not to receive any direct marketing communications from us, you can opt out at any time by updating your preferences through your registered account or by contacting us at email@example.com. Upon receipt of your request, we shall cease to use your personal data without charge to you.
USAGE OF COOKIES
DATA ACCESS AND CORRECTION
Take notice that in accordance to the Personal Data (Privacy) (Amendment) Ordinance, you have the right to:
(a) request for access to the files from this Website containing your personal data and information, and also have the right to ask for a copy;
(b) request us to revise anything incorrect in such files;
(c) request to stop receiving the Advertising Materials at any time by writing to us at firstname.lastname@example.org;
Any member who does not wish his or her personal information be used for the purposes of marketing and promotional activities by this Website and our business partners and sponsors may make such request to us in writing to email@example.com. However, please be reminded that inaccurate and inadequate personal information from you may result in us being unable to provide Services and deliver up-to-date membership news and information to you.
Naturally, the safety of children is also very important to us. When children under age of 18 attempt to register with this Website, we ask them to have a parent or guardian establish an account for them. It is the responsibility of the parent and guardian to choose the appropriate content on the web site for their children to browse through, and to monitor their children's way of usage of our Website. Children should always ask a parent or guardian for permission before sending personal information to anyone online. The Company does not share personal information about users under the age of 18 with third parties and we do not sell or rent personal information about any of our users, regardless of age. In addition, we will not send any inappropriate direct mail offers to users who indicate they are under the age of 18.
Please keep in mind that whenever you voluntarily disclose personal information online, that information can be collected and used by others. In short, if you post personal information online that is accessible to the public, you may receive unsolicited messages from other parties in return.
Ultimately, you are solely responsible for maintaining the secrecy of your passwords and/or any account information. Please be careful and responsible whenever you are online.
Questions regarding this Privacy Statement should be directed to firstname.lastname@example.org.